@Cosme Award · Japanese Hair Care · #1 Top Reordered

FINO Premium Touch Hair Mask

The @Cosme Award-winning hair mask with 6x concentrated beauty essences. 5-minute salon-grade intensive repair — no steam or heat needed. 230g of pure Japanese hair science.

FINO Premium Touch Hair Mask 230g front view

$14.99$7.59 49% OFF

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Hair Feeling Like Straw?

Coloring, heat styling, and daily damage leave hair dry and brittle. Fino's Ruby Ampoule formula rescues even the most damaged locks.

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Color-Treated Hair Damage

Bleaching and dyeing strip moisture and break hair bonds. Fino's Ruby Ampoule penetrates deep to rescue straw-like, color-damaged hair from the inside out.

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Six Hair Problems at Once

Oiliness, tangles, dryness, split ends, dullness, and brittleness — one jar tackles all six. No need for a cabinet full of separate treatments.

No Time for Salon Visits

Professional hair treatments take hours and cost $50+. Fino delivers salon-grade results in just 5 minutes at home — no steam or heat equipment needed.

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Expensive Treatments, Weak Results

Most drugstore masks barely coat the surface. Fino's advanced penetration technology with 6x concentrated essences delivers deep nourishment for just $7.59.

When to Reach for Fino

From weekly deep treatment to damage emergency — Fino is your hair's best friend.

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Weekly Deep Treatment

Use once or twice a week after shampooing. Apply to damaged areas, wait 5 minutes, rinse. Your hair will feel like silk — 983 reviewers can't be wrong.

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Post-Color Emergency

Just bleached or dyed your hair? Fino's concentrated formula repairs the damage immediately, keeping your color vibrant while restoring softness.

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Summer Sun Recovery

UV rays and chlorine wreck your hair all summer. A weekly Fino mask reverses the damage and brings back that healthy, luminous shine.

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Gift for Hair Lovers

An @Cosme Award winner that 1000+ people bought on Yami. The perfect affordable luxury gift for anyone who cares about their hair.

What the Data Says

Japan's #1 hair mask — and Yami's most reordered hair treatment.

4.8★
Rating from
983 reviews
1000+
Sold on Yami —
#1 reordered treatment
5 min
Intensive repair —
no steam needed
49%
OFF right now —
$7.59 vs $14.99

What Makes Fino #1

6x concentrated beauty essences with advanced penetration technology.

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Ruby Ampoule Formula

Hair repair Ruby Ampoule rescues damaged and color-treated hair. A savior for straw-like locks that need deep, intensive restoration.

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Royal Jelly EX

Luxurious royal jelly extract deeply moisturizes, strengthens, and repairs. Penetrates the hair shaft to nourish from within.

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6x Concentrated Essences

Six types of beauty essence ingredients deliver deep nourishment and targeted damage recovery — skincare-grade treatment for your hair.

Advanced Penetration Tech

Proprietary penetration technology ensures ingredients reach deep into hair strands, restoring silkiness and luminous shine.

Net content: 230g. Origin: Japan. Brand: FineToday. @Cosme Award Winner. Use 1-2 times per week for best results. Apply after shampooing, wait 5 minutes, rinse.

The Fino Hair Mask Experience

From damaged to dazzling in just 5 minutes.

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Ruby Ampoule Power

Concentrated repair formula targets damage at the molecular level.

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Luminous Shine

Advanced penetration tech restores the natural glow your hair deserves.

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Silky Smooth Finish

Rich cream melts into hair, leaving it impossibly soft and tangle-free.

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Award-Winning Quality

@Cosme Award #1 — trusted by millions across Japan and beyond.

Pro Tips for FINO Premium Touch Hair Mask 230g, Packi

Get the most out of your purchase with these practical tips

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Squeeze Before Applying

Gently squeeze excess water from hair before applying masks. Too much water dilutes the treatment and reduces effectiveness.

3-5 Minutes Is Enough

Japanese hair masks are concentrated. Leaving them on longer than recommended doesn't add benefits and can weigh hair down.

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Mid-Lengths to Ends Only

Apply masks and treatments from mid-lengths to ends. Avoid the scalp — this prevents greasy roots and clogged follicles.

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Warm Towel Boost

Wrap hair in a warm (not hot) towel for 2 minutes after applying the mask. Heat opens cuticles and improves ingredient absorption.

FINO Premium Touch Hair Mask 230g, Packing Ma... vs the Rest

A side-by-side look at similar options.

VS

FINO Premium Touch Hair Mask 230g, Packing Ma... vs Fino Shampoo + Conditioner Set

The hair mask is an intensive weekly treatment. The shampoo + conditioner set handles daily cleansing and maintenance. Use both together for the complete Fino repair system.

View Fino Shampoo + Conditioner Set →
VS

FINO Premium Touch Hair Mask 230g, Packing Ma... vs Tsubaki Premium Repair Mask

Fino uses royal jelly and collagen for deep repair at an accessible price. Tsubaki uses camellia oil for shine and is positioned as a premium Japanese treatment. Fino for repair value; Tsubaki for luxury shine.

View Tsubaki Premium Repair Mask →

Frequently Asked Questions

Common questions about FINO Premium Touch Hair Mask 230g, Packing May Vary

How often should I use FINO Premium Touch Hair Mask 230g, Packing May Vary?
For hair masks like FINO Premium Touch Hair Mask 230g, Packing May Vary, use 1-2 times per week after shampooing. Apply to damp hair focusing on mid-lengths and ends. Leave on for 3-5 minutes (or as directed), then rinse thoroughly. FineToday formulas are designed for regular use without buildup.
Is FINO Premium Touch Hair Mask 230g, Packing May Vary suitable for color-treated hair?
Most FineToday hair care products are gentle enough for color-treated hair. FINO Premium Touch Hair Mask 230g, Packing May Vary helps restore moisture and shine that can be diminished by coloring. Check the product label for specific compatibility notes.
What is the difference between Fino and Tsubaki hair masks?
Fino (by Shiseido) focuses on deep repair with royal jelly and PCA, ideal for damaged or chemically treated hair. Tsubaki (by Shiseido) uses camellia oil for hydration and shine, better for dry or frizzy hair. Both are premium Japanese formulas.
Does FINO Premium Touch Hair Mask 230g, Packing May Vary contain silicones?
Check the ingredient list on the product page. Some FineToday products contain silicones for smoothness and shine, while others are silicone-free. Both approaches have benefits — silicones provide immediate detangling, while silicone-free formulas build long-term hair health.

Ready for Salon-Beautiful Hair?

$7.59 for the @Cosme Award winner — 49% off. Free shipping on orders over $49.

Buy Now — $7.59 View on Yami